Advertise on Sports Fans of America Association?
Advertising on the internet can have an immediate impact on brand awareness and loyalty. Besides communicating a message to the audience and increasing awareness, online advertising has the power to go beyond the core identity of a brand. With millions of visiting sports fans and an ever-increasing list of hundreds of thousands member fans, Sports Fans of America Association is dedicated to providing the best and most comprehensive value to the sports fan. SFAA is currently RANKED #1 by Google and MSN under the key words "Sports Fans"!

Sports Fan's Demographics
Sports fans make up an important part of your marketing mix. When you mix sports fans with the Internet, you get a unique, one-on-one relationship with fans from around the world. Sports Fan visitors are the people who buy your products. SFAA has over 800,000 members: By Gender - 79% Male and 21% Female. By Age - 30%=<20, 38%=25-38, 23%=35-49, 9%=50+

Advertising Options
Opportunities exist for individuals and businesses of all sizes to get maximum exposure, not only in the U.S. but Worldwide, from their listing on one of the thousands of web pages on the Sports Fans of America Association Site.

BANNERS, BUTTONS & TEXT ADVERTISING
Rates for placing hyperlink, graphic advertisements on the Sports Fans of America Association pages are listed below. Banners should be no larger than 15KB in size to reduce page loading time. It's Best to Lock in at the current monthly volume rates. Once locked in, your rate for that page will not change during the agreement term, even though traffic may increase significantly.

ADVERTISING RATES
BANNER RATES
BUTTON RATES
TEXT RATES
Impressions
CPM
CPM
CPM
< 50,000
$15
$10
$9
< 100,000
$12
$8
$7
< 150,000
$10
$7
$6
< 200,000
$8
$6
$5
> 200,000
$7
$5
$4

E-MAIL NEWSLETTER DISTRIBUTION ADVERTISING
Advertising space is also available on the electronic monthly newsletters, which are distributed to our current 800,000 member base. The newsletter advertising rates are as follows:

NEWSLETTER ADVERTISING RATES
Newsletter
Rates Per Newsletter Distributed
1 Month
.04
3 Months
.03
6 Months
.02
1 Year
$8
> 200,000
.0175

Example: Organization agrees to advertise in the monthly newsletter for a 6 month period at a rate of $.02 per newsletter distributed to 50,000 members of the database. 50,000 Members x $.02 = $1,000 per month.

Stickiness Adds Value to Your Advertising Dollar
It's not just the number of unique visitors you have, but how long they stick around during the visit. Below is a sampling of popular sites by Inter@ctive Week, The Internet's Newspaper (April 17 issue) and Sports Fans of America Association, Inc.'s data. We are "stickier" than MSN and comparable to Yahoo. Sports Fans of America Association, Inc. is good value for your internet advertising dollar.
Contact advertising@sportsfansofamerica.com

TOP TEN COUNTRIES
(Unique Visitors)
1.
United States
2.
Canada
3.
Australia
4.
England
5.
Japan
6.
Netherlands
7.
Norway
8.
France
9.
China
10.
Singapore

Listings will begin on the first of the month following receipt of payment and will run for the term requested. To order, complete the Order Form and mail with payment to the address specified.

Sports Fans of America Association,
Inc., P.O. Box 57878,
Jacksonville, FL 33241.

Any questions,
e-mail advertising@sportsfansofamerica.com

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